Political Intelligence

Our Political Intelligence programs offer a unique way for our clients to drive their message and identify opposition shortfalls, navigate political risks and seize opportunities. Hack Skunk can arm political campaigns with actionable intelligence and research on their opponents. Transparency, fact checking, and advocacy are imperative in today’s political and media driven climate. Hack Skunk prides itself on being a non-partisan information driven avenue to expose corruption and hidden motivations.

Communication

Strategic messages can create real change in your audience. We use digital, traditional and in-person communications to inform and influence target groups.

We are highly experienced in managing relationships with target audiences using an array of tools: traditional communication channels, such as TV, radio, print, public relations and direct marketing; highly targeted channels such as social media; and indirect channels such as third party endorsements and network affiliations. Every campaign is measured and evaluated: we execute a truly quantifiable approach to engagement, which ensures maximum efficiency of spending.

DATA

Successful projects begin with the right information. We use proven research methodologies to gather accurate, multi-dimensional data that enables insightful analysis.

We are a world leader in collecting and managing structured and unstructured data. We work with client-provided data sets or information we capture for you, even in hostile environments. Data management is the backbone of our practice. Data de-duplication, cleansing, normalization, tagging, and segmentation are tasks we approach meticulously to ensure quality and accuracy.

Assessment

See where your campaign is working, and where it isn’t. We analyse specific mission outcomes, creating in-depth reports that can be presented to your stakeholders.

People based programs are becoming more accountable to government agencies and financial decision makers. It is no longer enough to deliver an advertising campaign or a recruitment marketing program, without being able to demonstrate that it was effective for the audience. We use advanced assessment metrics (based on audience metrics, not program performance metrics) to demonstrate the effectiveness of programs at the audience level.

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